Education
Ph. D., Management Engineering, Korea Advanced Institute of Science and Technology (KAIST), Korea, 2017
M.S., Management Engineering, Korea Advanced Institute of Science and Technology (KAIST), Korea, 2011
B.S., Management Engineering, Korea Advanced Institute of Science and Technology (KAIST), Korea, 2009
Employment
Assistant Professor, Peking University HSBC Business School, 2025
Visiting Scholar, Hong Kong University of Science and Technology (HKUST), 2022–2025
Postdoctoral Fellow, Hong Kong University of Science and Technology (HKUST), 2018–2022
Selected publications
Hyungsoo Lim, Chul Kim, and P.K. Kannan (2024) "Unveiling the Web of Interactions: Analyzing Dynamic Customer Engagements Across Multiple Websites", Journal of Business Research, 183, 114836.
Yongshun Cai, Hyungsoo Lim, Allen Huang, and Kai-Lung Hui (2024) “After the Dust Settled: Online Participation and Adaptation in Hong Kong”, Journal of Contemporary China, 1-19.
Sungwook Yoon, Hyungsoo Lim, and Sungho Park (2024) “The Impact of Wireless Emergency Alerts on a Floating Population in Seoul, South Korea: Panel Data Analysis”, JMIR Public Health and Surveillance, 10, e43554.
Jaehwuen Jung, Hyungsoo Lim, Dongwon Lee, and Chul Kim (2022) "The Secret to Finding a Match: A Field Experiment on Choice Capacity Design in an Online Dating Platform", Information Systems Research, 33(4), 1248-1263.
Hyungsoo Lim, Duk Bin Jun, and Mohsen Hamoudia (2019) "A choice-based diffusion model for multi-generation and multi-country data", Technological Forecasting and Social Change, 147, 163-173.
Peking University HSBC Business School(PHBS), University Town, Nanshan District Shenzhen 518055, P.R.China
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