Working papers

1. “Time Cost Illusions: the Purchase–Usage Gap in Online Education”, with Jingcun Cao, Zengxiang Chen and Yufeng Huang

• Job market Paper; Submitted

2. “Demand or Distance? Measuring Inter-Store Relatedness from Shopper Trajectories”, with Dai Yao

• Resubmitted to Marketing Science

3. "Informal Ties and Sales Agent Turnover: Evidence from Randomized Dormitory Assignment", with Hongye Sun, Mitchell Lovett and Kun Peng

• Reject and Resubmit at Journal of Marketing Research

4. "Content Creator Multihoming and Attention Spillovers Across Platforms", with Xinzhi Rao, Jingyan Dai and Liangfei Qiu

• Submitted

5. “Shaping the Inffuencers: The Role of Multi-Channel Networks”, with Xiaojie Li