How Gift Prices Affect Gratitude? "Right" Gift-Price Effect-Peking University HSBC Business School(PHBS)

How Gift Prices Affect Gratitude? "Right" Gift-Price Effect

2024-06-17 07:36:38

by Jooyoung Park, Mengshu Chen, Jungkeun Kim

ARTICLE | Australasian Marketing Journal | Forthcoming

Abstract

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