Selected Publications
Xinlei Chen, Xiaohua Zeng, Cheng Zhang (2022) "Does Concealing Gender Identity Help Women Win the Competition? An Empirical Investigation into Online Video Games", Marketing Science, forthcoming
Yue Guo, Xiaotong Li, Xiaohua Zeng (equal authorship) (2019) Platform Competition in the Sharing Economy: Understanding How Ride-Hailing Services Influence New Car Purchases, Journal of Management Information Systems, 36:4, 1043-1070.
Xiaohua Zeng, Srabana Dasgupta, Charles Weinberg (2016), "The Competitive Implications of a 'No-haggle' Pricing Strategy when Others Negotiate: Findings from a Natural Experiment", International Journal of Research in Marketing, 33, 4, 907-923.
Xiaohua Zeng, Srabana Dasgupta, Charles Weinberg (2014). “The Effects of a "No-haggle" Channel on Marketing Strategies”, International Journal of Research in Marketing, 31(4), December 2014, p. 434-443.
Xiaohua Zeng, Liyuan Wei (2013). “Social Ties and User Content Generation: Evidence from Flickr”, Information Systems Research, 24(1), p.71-87.